Sanket Parekh, Director at Pidilite Ventures, commented: 'We are excited to partner with MagicDecor as they embark on their journey to transform the home décor space. The team has demonstrated impressive capability in marrying customization with quality, catering to the evolving needs of modern Indian homeowners and interior designers. We believe MagicDecor is uniquely positioned in the premium, personalized wall solutions market. Over the last two years, the team has demonstrated impressive traction by innovating across its product lines and scaling distribution and we look forward to supporting them in their expansion across India and overseas.'