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hindustan unilever ltd
Subex secures a AI deal in North America
Feb 06,2026

Subex announced a deal win with a North American AI and Data transformation specialist providing services to telecom operators in the region, to launch subscription and handset fraud risk assessment services.

Built on Subex's FraudZap™, the solution applies AI to help telecom operators tackle handset fraud, one of the most significant fraud challenges in the industry. It enables CSPs to identify high-risk activity early and take timely action to protect revenues while maintaining a smooth customer experience.

Powered by Subex's AI-led solution expertise in fraud management, the North-American entity can offer CSPs a scalable, low-latency approach to mitigating subscription and handset fraud, helping protect revenues while maintaining a smooth onboarding experience.

The introduction of FraudZap™ marks an important step in broadening Subex's play in the telecom fraud space offering a lightweight, plug-and-play, AI-powered solution for handset and device fraud that is quick to deploy and easy to run.